Case study | Ricoh and SBS 

Client: Ricoh Australia

Project type: Case study


Project: Case study – SBS for Ricoh Australia 

WWC project lead: Amanda Vanelderen

WorkWords Content took the lead on capturing the SBS customer success story empowered by Ricoh Australia.

From stakeholder research to interviewing the main players in the complex network upgrade, this tech case study was written to hero Australia’s multicultural broadcaster, SBS.

“Amanda played a key role in copywriting and editing to relaunch the Ricoh Australia website. She was a pleasure to work with, an excellent writer and editor, with a solid understanding of the tech sector and how to appeal to a broad range of customers and stakeholders.

She was happy to get her hands dirty across content, planning, project management and IA as needed. 

Thanks Amanda!


Brand Manager, Ricoh Australia

“She hit the ground running and delivered SEO friendly web content quickly for our high profile data centres. She liaised with our web designer to deliver great results against tough timeframes.

Responsive, professional, creative – all on time and budget. 

I wouldn’t hesitate to recommend Amanda.”


CMO, Airtrunk

“Amanda works with QBANK across campaign development, blog content and presentation decks.

She is an audience advocate with super skills when it comes to making complex information simple and bringing a spark to campaigns with life with engaging content.

Thanks Amanda!”


Content Manager, QBANK