Unboring
B2B

Copywriting, campaigns
and comms created by
content optimists

B2B content,
copywriting and
communication
specialists.

Content without a goal? That’s filler.

Say no to filler and stamp out boring B2B content and communication.

Get strategic reporting, copywriting and campaign copy support on your next project or publication. 

Strategy

Take the guesswork of connecting with customers with content strategies and brand voice guides.

MAKE A PLAN YOU CAN MEASURE

Content

Case studies, corporate reporting, campaign copy – we take you from strategy to delivery on research, drafts and perfected projects. 

CHOOSE YOUR CONTENT ADVENTURE

Training

Skill up your inhouse team on writing for the web, brand voice, Plain English and
unboring B2B messaging.

CREATE INHOUSE CONTENT EXPERTS

Meet Amanda

Founder and Content Director, Amanda Vanelderen, is a content optimist, strategist, and forever a writer at heart. 

Behind that smile, she’s ruthless about helping brands create content with purpose. Ruthless, we tell ya!

Part data, part delight

It’s heart AND head in the world of Google and changing audience behaviour.

If you’re still creating content by gut-feel or adding to your blog each month to meet a KPI? It’s time for a content makeover. That might start with a content audit that brings all your content together to see what’s worth keeping.

Find out how we use data to drive content strategy and up the ante on
content ROI.

FIND CONTENT OPPORTUNITY

What our clients say

Our CTO was so impressed

Our CTO was so impressed with how she captured highly technical concepts!

 

Ebony
IT Marketing Manager

The best experience

I have been writing and producing Annual Reports for 10 years now and this has been the best experience I have had.

 

Christine
Property Industry Foundation

Through the danger zone

…assured me that all was on track – then made sure that it actually was. Thank you Amanda we made it through the danger zone (our inside joke!)

 

Monica
Marketing Manager, AAM Group

We’ve loved working with

Unboring B2B content. Sweet as.

Not sure where to spend your content dollars?