Annual report writing and production
Clear and compelling report content from an expert team.
Let's chatReport content that gets read and gets results
Annual reports are complex projects. Multiple contributors, tight deadlines, competing priorities and a document that needs to satisfy everyone from the board to the regulator.
We've been writing, editing and producing annual report content for more than a decade — for ASX-listed companies, government agencies and NFP organisations. We know how these projects run, what goes wrong, and how to keep them on track.
What makes us different is that we don't just write reports. We also independently review and assess them through our annual report review service. That means we bring an evaluator's eye to every report we produce — so you get content that doesn't just read well, it performs well against the standards that matter.
Why invest in professional report writing
Compliance confidence
We understand the regulatory landscape — Corporations Act, ASX Corporate Governance Principles and more. Your content is written with these frameworks in mind, not retrofitted.
Stakeholder clarity
Investors, analysts and regulators want clear, concise information. We write content that communicates performance and strategy without jargon or unnecessary complexity.
Brand consistency
Your annual report is one of your most visible publications. We ensure the tone, messaging and quality reflect your brand at its best.
Team efficiency
Annual report season is demanding. An experienced external writer takes pressure off your internal team, manages the content workflow and keeps the project moving.
What we deliver
Writing
From chair and CEO messages to operational reviews, case studies and performance summaries — we write clear and accurate report content.
Editing and proofreading
If your team writes the content, we'll edit it for clarity, consistency and compliance. A fresh set of eyes and a structured approach to quality assurance across the entire document.
Project management
We manage the content production process from planning through to submission — coordinating contributors, maintaining version control, managing timelines and keeping your team focused.
Design coordination
We work with your design team or recommend a trusted design partner. Our copy includes design notes and recommendations so the visual and written elements work together.
Strategic advice
We help you decide what to include, how to structure it, and how to tell the story your stakeholders need to hear. Theme development, messaging frameworks and content planning aligned to your strategic priorities.
Tailored involvement
Whether you need a writer embedded in your team for the full production cycle or targeted support for specific sections, we tailor our involvement to suit your project and budget.
How we work with your team
We integrate with your existing reporting process — whether that means working alongside your communications team, your design agency, or both. Our approach is structured, collaborative and designed to reduce pressure on your internal resources.
Briefing and planning
We understand your objectives, stakeholders and constraints. We map the content structure and agree timelines.
Content development
We draft, review and refine content section by section — working with your subject matter experts to get the detail right.
Design and production
We coordinate with your design team, supply design-ready copy with layout notes, and manage the review and approval rounds.
Final proofing and sign-off
Thorough quality assurance across the complete document before it goes to print or publication.
I have been writing and producing annual reports for 10 years now and this has been the best experience I have had. It was a very smooth collaboration and we even managed to get to be creative!
As a time-poor marketing and communications lead, I relied on Amanda to sift through raw content from the program teams for 37 services, and recommend the strongest stories and information that demonstrated the impact of our services.
Excellent proofreading across a complex annual report — 2 years running! At the end of a long annual report process, Amanda was the fresh set of eyes we needed to ensure accuracy and consistency.
Led by a reporting specialist
WorkWords Content is led by Amanda Vanelderen — Certified Practising Marketer and five-time Australasian Reporting Awards adjudicator.
Amanda has produced annual reports for ASX-200 companies, government bodies, NFPs and private organisations. She works with corporate communications, investor relations and marketing teams to deliver reporting content that meets strategic objectives and audience expectations.
Amanda is supported by a network of specialist report researchers, writers, editors and design partners across APAC.
Frequently asked questions
Do you write the whole report or just specific sections?
Either. Some clients engage us for the full content production. Others bring us in for specific sections — chair and CEO messages, operational reviews, or case studies.
Can you work with our existing design agency?
Absolutely. We regularly work alongside design agencies and in-house teams. We supply design-ready copy with layout notes and coordinate review rounds directly.
How early should we engage you?
Ideally, around six months prior to your reporting deadline. But it's never too early to book in and secure your spot for the upcoming reporting cycle.
What does an annual report cost?
Every report project is different, so we provide tailored quotes based on scope, complexity and timeline. Talk to us about your requirements and we'll give you a clear picture.
What sectors do you work with?
We've produced annual reports for ASX-listed companies, government agencies, statutory authorities, not-for-profits and industry bodies across a range of sectors.
Do you also review annual reports?
Yes. Our annual report review service is a separate, independent assessment service. Some clients use both — a review to benchmark, then our writing team to implement the improvements.
Want to know how your existing report performs?
Our annual report review service provides an independent, evidence-based assessment — scored, graded and benchmarked against best practice.