by [email protected] | 9 Mar, 2017 | Marketing, sales, Small business |
Yes, YOU can be good at sales. Here’s how Fear of selling and self-promotion can hold soloists back, and be the difference between sinking or swimming. Here’s how I got good at sales without breaking into a cold sweat. Does the idea of trying to ‘close a sale’ fill...
by [email protected] | 25 Nov, 2016 | Branding, Small business, Writing at work |
Email tips to build your business AND reputation Why would you need email tips? You’ve written thousands of them! For most freelancers, an email is the first contact we make with people related to our business be they customers, suppliers or staff. Writing...
by [email protected] | 23 Oct, 2016 | Complaint mangement, Marketing, PR, Small business, Social media |
Turning complainers into advocates – a step-by-step guide to managing complaints How many times have you thought about writing a complaint to a business? How many times have you actually done it? If you receive a complaint, think about how angry or frustrated that...
by [email protected] | 4 Oct, 2016 | Copywriting, Small business, Social media |
Do you have digital fear of missing out (FOMO)? It’s easy to develop. You can get sucked down the online rabbit hole and feel like you have to be everywhere at once. Your business has no hope otherwise, right? Don’t believe the hype. You can be selective with your...
by [email protected] | 29 Sep, 2016 | Blogging, Content marketing, Copywriting, Small business |
Content marketing gods, I’m sorry I didn’t blog today. Or this week. Have you found some marbles lying around? They might be mine. I’m a copywriter with marketing smarts. I’m all over content marketing and the importance of consistent, fresh content. I know...
by [email protected] | 4 Sep, 2016 | Small business, Writing, Writing at work |
Where do you go wrong writing for work? Give yourself a writing check up! How many of these common pitfalls do you fall into with your business writing? Common business writing pitfalls “I don’t think about my audience, or the purpose of what I am writing” “I...
